11.04.19
One-to-One Marketing: Connecting with Your Customer
Consumers want more personalized brand experiences, as 76% of them expect businesses to understand their needs. But what does this mean for your...
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10.30.19
What Is Digital Experience?
The success of what you make is subject to the experiences it creates. Users want to connect with brands, whether at home or on-the-go. Digital...
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02.07.19
Don’t Take It Personal, but Your Shopping Site Needs Personalizing
E-commerce shoppers want more personalized experiences. One-size-fits-all is no longer an acceptable strategy for greeting online visitors and...
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08.20.18
Q&A with Ron Pynes, Senior VP at Merkle | Axis41
After more than a decade of experience in media planning and account services, Ron Pynes co-founded Axis41 in 2001. Today, as Partner and Senior Vice...
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07.27.18
Q&A with Steve Wiest, Senior VP at Merkle | Axis41
Steve Wiest, co-founder and partner at Axis41, has nearly 30 years of experience in creative and marketing. We sat down to get his thoughts on where...
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