‹ Back to All Articles

Axis41 Achieves Adobe Analytics Specialization in the Americas Region to Maintain the Agency’s Commitment to Top-level Service

Salt Lake City-based digital marketing agency and Adobe Business-level Partner was awarded Adobe Analytics Specialization following rigorous skills testing, demonstrations of successful customer implementations, and adherence to consistency standards.

SALT LAKE CITY, Utah—October 4, 2016—Axis41, a digital marketing agency based in Salt Lake City, was just awarded Adobe Analytics Specialization in the Americas region. To achieve specialization, offered only to Adobe Solution Partners, Axis41 had to prove consistency across numerous Analytics implementations, receive several client recommendations, and earn multiple Analytics skill certifications.

“We worked very hard to achieve this specialization,” said Danielle Ackles, Director of Analytics at Axis41. “Each team member underwent meticulous training in an effort to be better resources for, and continue providing quality work to, our clients. We are thrilled that we have been able to continue increasing our employee analytics certifications and maintaining our specialization status year after year.”

Of the accomplishment, Jeff Allen, Senior Director of Product Marketing for Adobe Analytics remarked, “We are pleased to call Axis41 an ‘Adobe Analytics Specialized Partner in the Americas.’ Specialized Partners are certified by Adobe for their proven capabilities and successful implementations in addition to being recognized as the best of the best in the Adobe Partner ecosystem. I am confident that our joint customers will acknowledge the value of the experience, innovation, and results that Axis41’s Specialization represents. We look forward to a long and prosperous future working with Axis41.”

Reed Wright, Axis41’s Partner over Technical Services, stated, “As an Adobe Business-level Partner, we view this specialization as further reinforcement of our analytics expertise and as a stepping stone to additional specialization across the Adobe Marketing Cloud solutions.”

The Axis41 Adobe Analytics team currently consists of six Adobe-certified business practitioners, seven Adobe-certified developers, two Adobe-certified sales specialists, and four Adobe-certified architects.

Axis41 is also specialized in Adobe Experience Manager for the Americas.

About Adobe Marketing Cloud

Adobe Marketing Cloud empowers companies to transform their brands into an Experience Business and use big data to effectively reach and engage customers and prospects with highly personalized marketing content across devices and digital touch points. Eight tightly integrated Solutions offer marketers a complete set of marketing technologies that focus on analytics, web and app experience management, testing and targeting, advertising, audience management, video, social engagement, and campaign orchestration. The tie-in with Adobe Creative Cloud makes it easy to quickly activate creative assets across all marketing channels. Thousands of brands worldwide including two-thirds of Fortune 50 companies rely on Adobe Marketing Cloud. – See more at: http://news.adobe.com/press-release/marketing-cloud/next-generation-ad-tech-performance-debuts-adobe-marketing-cloud#sthash.PtrXMOKv.dpuf

About Axis41

Headquartered in Salt Lake City, Utah, Axis41 is a digital marketing agency specializing in brand strategy, creative content, UI/UX architecture, site analytics and CMS implementation. The agency has worked with industry-leading clients such as Adobe, Backcountry.com, Ciena, Iron Mountain, Outside Magazine, SafeNet and 1-800 CONTACTS.


Shannon Short