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Axis41 Returns to Adobe Summit 2015 as a Featured Presenter

Digital marketing agency to present as a Platinum Sponsor at this year’s conference, to be held March 9–13. 

SALT LAKE CITY, Utah—January 27, 2015—Axis41, a digital marketing agency based in Salt Lake City, is set to present for the third consecutive year at Adobe Summit 2015. During the annual conference, which will take place at the Salt Palace Convention Center, the Axis41 team will again demonstrate the solutions and features within Adobe Marketing Cloud they use to enable the business growth and profitability of their clients.

This year, Axis41, in conjunction with Stanford Health Care, will present “Stanford Health Care: Healing through Science, Compassion and a Patient-Centric Website.” Axis41’s Vice President of Strategy Amy Skylling and Software Architect Curtis Mortensen will join the internationally-renowned hospital’s Executive Director of Software Aditya Bhasin to talk about how their respective teams worked together to leverage Adobe Marketing Cloud in order to revamp Stanfordhealthcare.org.

The presentation will demonstrate how, with Axis41, Stanford Health Care achieved their objective of providing a patient-centric website experience despite overwhelming obstacles, such as disparate data sources, 60,000 inconsistently designed Web pages and thousands of doctor profiles that needed development. The Axis41 team will explain how integrating Adobe Marketing Cloud solutions and features—Experience Manager, Search&Promote and Analytics—enabled them to improve usability, unite content for brand consistency and make data-driven decisions to optimize the user experience.

“We are excited to return to Adobe Summit, the pinnacle of digital marketing conferences, and present as a Platinum Sponsor in 2015,” said Steve Wiest, Axis41’s Partner over Creative Services. “As marketing automation increases and digital marketing trends continue to evolve, we feel that our Adobe-specialized team of developers, architects and designers are posed to customize performance of the Adobe Marketing Cloud to enable the success of companies within any industry.

The presentation will be applicable to both technical and business practitioners who are interested to learn how combining components within Adobe Marketing Cloud can help organizations realize their digital marketing objectives.

About Axis41

Axis41 offers a strategic blend of creative content and the most relevant technology to ensure that every facet of your digital presence is driving personalized brand relationships with your audience. Our fully-integrated creative and technical teams work together to create, deploy and optimize marketing content that inspires and strengthens profitable consumer-brand relationships. Axis41 has worked with industry-leading clients such as Adobe, Stanford University, The Church of Jesus Christ of Latter-day Saints, Zions Bank, Backcountry.com, Ciena Corporation, Iron Mountain and 1-800 CONTACTS.